Раз
Двас - то что ты ищешь ;)

Или адекватный способ через API, который я раньше не видал :)

/**
 * Expose Path Breadcrumbs settings.
 *
 * This hook is called by CTools. For this hook to work, you need
 * hook_ctools_plugin_api(). The values of this hook can be overridden
 * and reverted through the UI.
 *
 * @return array
 *   Array with importable objects.
 */
function hook_path_breadcrumbs_settings_info() {
  $path_breadcrumbs = array();

  $path_breadcrumb = new stdClass();
  $path_breadcrumb->api_version = 1;
  $path_breadcrumb->machine_name = 'example_breadcrumb';
  $path_breadcrumb->name = 'Example breadcrumb';
  $path_breadcrumb->path = 'node/%node';
  $path_breadcrumb->data = array(
    'titles' => array(
      0 => 'Content',
      1 => '%node:title',
      2 => '%node:comment-count',
    ),
    'paths' => array(
      0 => 'node',
      1 => 'node/%node:nid',
      2 => '<none>',
    ),
    'home' => 1,
    'translatable' => 0,
    'arguments' => array(
      'node' => array(
        'position' => 1,
        'argument' => 'entity_id:node',
        'settings' => array(
          'identifier' => 'Node: ID',
        ),
      ),
    ),
    'access' => array(),
  );
  $path_breadcrumb->weight = 0;

  $path_breadcrumbs['example_breadcrumb'] = $path_breadcrumb;

  return $path_breadcrumbs;
}